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ABOUT THE BOOK
As high-achievers, we’ve been conditioned to believe that the path to success is paved with relentless work. That if we want to overachieve, we have to overexert, overthink, and overdo. That if we aren’t perpetually exhausted, we’re not doing enough.
Getting ahead doesn’t have to be as hard as we make it. No matter what challenges or obstacles we face, there is a better way: instead of pushing ourselves harder, we can find an easier path. Effortless offers actionable advice for making the most essential activities the easiest ones, so you can achieve the results you want, without burning out.
ABOUT THE AUTHOR
Greg McKeown has dedicated his career to discovering why some people and teams break through to the next level — and others don’t.
The definitive treatment of this issue is addressed in McKeown’s New York Times and Wall Street Journal bestseller, Essentialism: The Disciplined Pursuit of Less. As well as frequently being the #1 Time Management book on Amazon, this book challenges core assumptions about achievement to get to the essence of what really drives success.
His writing has appeared or been covered by The New York Times, Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine.
Originally from London, England, McKeown now lives in Calabasas, California with his wife, Anna, and their four children. He did his graduate work at Stanford University.
Big idea #1 — Effortless State
Big idea #2 - Effortless Action
Big idea #3 - Effortless Results
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